I had thought I was at the stage of final editing --just removing a few typos, etc.-- but I now can read the book as a whole (from start to finish) and I find that the first few chapters are not as well written as the final few --and so more revisions will ensue.
I do think that all of the changes now will be stylistic, rather than substantive, but as the month of July comes to an end, the book is not (yet) finished.
Did I coin this slogan? According to Google, I did: this is one of many (MANY!) turns of phrase that the internet has no record of before I said it… although it seems as if it should be in common usage (frankly, it seems as if you might find it printed on a t-shirt!).
Whenever I search for this kind of thing, I'm wondering, "Did somebody say that in a movie I saw as a child… ?" --i.e., I'm wondering if I really made it up myself, or if there's some familiar source for it that escapes me.